The main points of market competition analysis report of polyester preferred yarn industry include:
1) Competition within the polyester preferred filament industry. There may be several reasons for the intensification of intra-industry competition:
Firstly, the growth of the industry is slow and the competition for market share is fierce; secondly, the number of competitors is large, and the competitiveness is almost equal.
Thirdly, the products or services offered by competitors are roughly the same, or there are few obvious differences.
Fourthly, for the benefit of economies of scale, some enterprises expand production scale, break the market balance, and produce a large number of surplus products. Enterprises begin to resort to price reduction and competition.
2) Bargaining power of customers in polyester pre-oriented filament industry. Industry customers may be consumers or users of industry products, or buyers of goods. Customers'bargaining power is reflected in whether they can motivate sellers to lower prices, improve product quality or provide better services.
3) The bargaining power of suppliers in polyester pre-oriented filament industry is reflected in whether suppliers can effectively promote buyers to accept higher prices, earlier payment time or more reliable payment methods.
4) The threat of potential competitors in the polyester pre-oriented filament industry. Potential competitors refer to those enterprises that may enter the industry to participate in competition. They will bring new production capacity and share existing resources and market share. As a result, the production cost of the industry will rise, the market competition will intensify, the price of products will fall, and the profit of the industry will decrease. 。
5) The pressure of substituting products in polyester preferred filament industry refers to the competitive pressure of products with the same function or meeting the same demand, which can be substituted for each other.
The market competition analysis report of polyester pre-oriented filament industry is the research result of analyzing market competition status of polyester pre-oriented filament industry. Market competition is the basic feature of market economy. Under market economy, enterprises compete for better production and marketing conditions and more market resources from their respective interests. Through competition, we can realize the survival of the fittest, and then realize the optimal allocation of production factors. Studying the market competition situation of the polyester pre-oriented filament industry will help enterprises in the polyester pre-oriented filament industry to understand the degree of fierce competition in the industry, and to grasp their own competitive position and competitors in the polyester pre-oriented filament industry, so as to provide the basis for formulating effective market competition strategies.